NAVX is a community platform of geolocalized content. We provide
services for various types of GPS devices that are currently
used as automobile navigation devices, and for GPS-equipped
mobile phones. Our platform connects GPS with the Internet and
allows customers to generate their own content, share it and
upload it onto their GPS.
The installed base of GPS devices is currently booming, with
double digit growth, mass distribution in retail channels
and massive advertising campaigns. The market for connected
navigation services is estimated to 1 billion euros in 2010.
At that time, 35% of the European car fleet (that is 70 millions
vehicles) will have a GPS, and a substantial part of them
will buy and consume services.
NAVX is a very innovative company. It combines information
push/pull protocols with billing systems, real-time information,
databases and software engines. NAVX services are based on
several key technological blocks: a cutting-edge technical
platform, several data bases associated with CRM tools, a
number of patented software engines, mobile communication
enablers and APIs.
The founders of NAVX are serial entrepreneurs, who already
launched and developed a successful company (K-Mobile/Kiwee)
and have an extensive experience in marketing services in
high tech environments.
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